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The BF Newsletter is Evolving (And Moving to Skool!)

Dear BF Partners,

After an amazing 17-year run, we are officially bidding adieu to our quarterly BF Newsletter in its current format.

Let’s be honest: in an era of boundless information and overwhelming inboxes, the traditional "newsletter" model is a bit outdated. Our goal is to bring you vital information where it actually lives and breathes, creating a more dynamic home that opens up the entire BF universe.

Best of all? It’s in a platform many of you are already using: Skool.

Moving forward, Skool will replace the quarterly email newsletter and our daily "Sipping & Shipping" email blasts. Sipping & Shipping isn’t going anywhere—it will still be published regularly—but instead of cluttering your inbox, you can now read it directly on the Skool app or website.

Here is how our communication is changing:

  • Real-Time Updates: You’ll get Skool push notifications whenever something new is posted. If you're like me, you already keep a Skool tab open and watch for that top-right bell icon, or you allow push notifications on your phone so you know exactly when something drops.
  • The Friday Roundup: Once a week, you will receive a single, streamlined roundup email with links to all the week's articles and announcements.

The Rollout Plan & Your Next Steps To make this as seamless as possible, we are beginning a phased-in approach starting this month. The ever-capable George is spearheading this transition and will be providing more details soon, including a short video walking you through exactly how to set up your Skool push and email notifications.

For now, your only homework is to make sure your Skool app notifications are enabled, as this is our primary way of communicating with you going forward.

We aren't going anywhere; we are just upgrading how we deliver the best content to you.

See you on Skool!